The CICT is focused on changing the culture of the construction industry to improve productivity and ensure it offers a great workplace experience for employees
With the construction industry facing a dire shortage of labour, the Construction Industry Culture Taskforce (CICT) was formed to ensure the sustainability of the sector nationwide. It has released reports inquiring into the barriers that deter people from working in construction and recommendations for improvements within the industry.
CICT has also implemented a Culture Standard that has seen changes to the construction industry’s work culture, a shorter working week combined with increased efforts to attract more female and younger workers.
Biased is proud to be working with CICT to promote its important work through strategic media relations, contributing to a new way of working within the construction industry.
PROJECT
Trainee & Interim Report Release PR
CLIENT
Construction Industry Culture Taskforce
WHAT WE DO
Media releases
Content and copy writing
Targeted media outreach
Strategic public relations